3rd Party Booking: Travel Aggregators Complete Guide
Travelling is closely linked to booking nowadays. We rent cars, buy airplane tickets, search for rooms in hotels, and more. Most people do it via aggregators. But what are they, and how do they actually work? What is OTA? OTA is short for Online Travel Aggregator. It’s a search tool and a special selling system that works as an intermediary between companies and customers. In other words, it can be interpreted as an online marketplace of services. These systems earn a profit on the offers that are supplied by various companies. The main aim of OTA is to collect and show information on one platform about specific offers. How do modern Travel Aggregators work? Customers access Travel Aggregators using the Internet. There are a number of services and products that might be provided by OTA: Car hire Airline ticket booking Accommodation and hotels Train tickets booking Taxi services Bus tickets booking Packages connected with vacation and travels Travel Aggregators create lists of different